Monday, April 09, 2012 10:12 AM PT
Eastwood Pulls the Plug on 'Clint' Furniture

     (CN) - Clint Eastwood claims a New Jersey furniture company is cashing in on his name by marketing a line of chairs, ottomans and entertainment centers using obvious references to his many movies.
     Eastwood accused Alan Finkelstein and Casey Choron, and their companies Evofurniture and Inmod of selling "Clint" chairs and calling other furniture lines "Eastwood." The complaint contains an exhaustive list of Eastwood's achievements and lists his entire film catalogue dating back to 1964. He claims he never gave defendants permission to use his name or image, but that didn't stop them from selling the items using blatant references to his work in marketing materials.
     "When you're invited into a person's home, you get to see the good, the bad and the ugly. When visitors come to your home, the Clint 47" Entertainment Center makes your family room alone look like you live in a perfect world of a million dollar baby," defendants' online marketing statements say, according to the complaint in Los Angeles Superior Court.
     "Whether your favorite movies are westerns from the 1970s or dramas from the 2000s, you need a comfortably stylish place to hang out and watch them. If you're planning on having friends over for Dirty Harry marathons, you definitely need something hip and modern. What you need is the Clint 71" Entertainment Center."
     "Plaintiff has developed and cultivated his name, identity and persona to create universal recognition and value," the complaint states. "Defendants have, without any right, title or authorization, misappropriated Plaintiff's valuable rights by unlawfully using his name, identity and persona for the aforementioned commercial purposes."
     Eastwood seeks punitive damages and an injunction to prohibit defendants from continuing to use his name and image.
     Defendants' website, www.inmod.com, appears to have removed all references to the allegedly infringing products. Eastwood is represented by Charles Harder and Jeffrey Abrams of Wolf Rifkin Shapiro Schulman & Rabkin.